Terms of Service

Last updated: 1 January 2026

1. Acceptance of Terms

By accessing and using Ad Vanguard services (accessible from https://www.advanguard.agency/), you accept and agree to be bound by these terms and conditions. If you do not agree with any part of these terms, you may not use our services.

Ad Vanguard is operated by Digital marketing, Nik Rak s.p., a marketing consultancy specializing in patient acquisition systems for private healthcare clinics. These Terms of Service apply to all clients, users, and any person who accesses our website or engages with our services.

2. Description of Services

Ad Vanguard provides performance-based marketing consultancy services specifically designed for healthcare clinics, including but not limited to:

• Patient acquisition strategy and campaign execution
• Lead generation and qualification systems
• Marketing funnel optimization
• Digital advertising management
• Patient communication automation
• Campaign performance tracking and reporting

Our services are provided on a performance-based model. The specific terms, deliverables, and success metrics for each engagement are outlined in your individual service agreement.

3. Your Responsibilities

As a client, you agree to:

• Provide accurate, complete, and current information about your clinic and services
• Maintain the confidentiality of any login credentials or access information provided
• Comply with all applicable laws and regulations in your jurisdiction
• Not use our services for illegal, fraudulent, or unethical purposes
• Not submit false or misleading information about your clinic or patient results
• Retain sole responsibility for all patient data, compliance, and regulatory obligations for your clinic
• Ensure your clinic complies with GDPR, HIPAA, CCPA, and all relevant healthcare data protection laws

Ad Vanguard does not provide legal, medical, or regulatory compliance advice. You are responsible for ensuring your clinic operates in full compliance with healthcare laws and regulations in your jurisdiction.

4. Limitation of Liability

Ad Vanguard provides services on an "as-is" basis. While we apply our expertise and proven methodologies, patient acquisition outcomes depend on multiple factors beyond our control, including market conditions, competitive landscape, clinic reputation, patient behavior, and your clinic's operational capacity.

To the fullest extent permitted by law, Ad Vanguard shall not be liable for:

• Failure to generate the expected number of qualified patient leads (unless explicitly guaranteed in a separate written agreement)
• Lost revenue, lost profits, or lost business opportunity resulting from campaign performance
• Indirect, incidental, special, consequential, or punitive damages
• Any patient-related issues, complaints, disputes, or legal claims arising from patient treatment or clinic operations
• Issues resulting from your clinic's inability to convert qualified leads into appointments or revenue

Our liability for any claim is limited to the amount paid by you for services in the 12 months preceding the claim.

5. Intellectual Property

Ad Vanguard retains ownership of all methodologies, strategies, frameworks, templates, and intellectual property developed as part of our service delivery. These may be used across multiple clients as part of our standard operating procedures.

You retain ownership of your clinic's name, branding, patient testimonials, and original content provided by you. You grant Ad Vanguard a non-exclusive, royalty-free license to use your clinic name, testimonials, and results (with your permission) for case studies, marketing materials, and client references.

Any custom work, campaigns, or content created specifically for your clinic remain your property, provided all service fees have been paid in full.

6. Confidentiality

Ad Vanguard agrees to maintain the confidentiality of your clinic's financial information, patient acquisition costs, and proprietary business strategies. We will not disclose this information to third parties without your written consent, except as required by law.

You agree not to disclose Ad Vanguard's methodologies, processes, or proprietary strategies to competitors or unauthorized parties.

7. Payment Terms

Payment terms are specified in your individual service agreement and invoice. Failure to pay invoices on time may result in:

• Suspension or termination of services
• Additional interest charges as permitted by law
• Recovery of collection costs and legal fees

All fees are exclusive of applicable taxes unless otherwise stated. You are responsible for all taxes, duties, and governmental charges associated with your use of our services.

8. Termination

Either party may terminate services with written notice as specified in your individual service agreement. Upon termination:

• You remain liable for all services rendered up to the termination date
• All outstanding invoices become immediately due
• We will provide reasonable transition support as outlined in your agreement
• Your access to campaign management tools and reporting will be discontinued

Early termination by the client may result in forfeiture of prepaid fees or cancellation penalties as specified in your contract.

9. Warranties and Disclaimers

Ad Vanguard makes no warranty that:

• Our services will be uninterrupted, timely, secure, or error-free
• Results will meet your expectations or business goals
• Any recommended strategies or campaigns will generate a specific return on investment
• Third-party tools, platforms, or integrations we use will remain available or functional
• Patient data will be protected against all breaches (though we employ industry-standard security measures)

We provide no medical, legal, or regulatory compliance advice. You must consult with licensed professionals in your jurisdiction regarding healthcare advertising regulations, patient privacy laws, and clinic operations.

10. Healthcare Compliance

Ad Vanguard operates in compliance with standard healthcare marketing regulations where we operate. However, healthcare advertising laws vary by jurisdiction. You remain solely responsible for ensuring:

• All advertising and patient communications comply with local healthcare regulations
• Patient testimonials and results claims are truthful and substantiated
• Patient privacy and data protection requirements are met
• You hold all necessary licenses and certifications to operate your clinic

Failure to comply with healthcare regulations is your clinic's sole responsibility.

11. Use of Services

You agree not to:

• Use our services to promote illegal, fraudulent, or unethical medical practices
• Submit false patient testimonials or fabricated results
• Violate any healthcare advertising regulations or patient privacy laws
• Attempt to reverse-engineer, decompile, or extract our methodologies through unauthorized means
• Use our services in any way that harms other healthcare providers or violates fair competition laws
• Access or attempt to access our systems without authorization

12. Third-Party Services

Ad Vanguard integrates with third-party platforms (Google, Meta, CRM systems, payment processors, etc.) to deliver services. We are not responsible for:

• Outages, data breaches, or service failures from third-party platforms
• Changes in third-party platform terms, pricing, or functionality
• Loss of access to third-party services due to your account violations

You are responsible for complying with third-party platform terms and maintaining appropriate permissions and integrations.

13. Changes to Terms

Ad Vanguard reserves the right to modify these Terms of Service at any time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of our services following any changes constitutes acceptance of the revised terms.

If we make material changes that negatively affect your rights, we will provide 30 days' notice before the changes take effect.

14. Dispute Resolution

Any disputes arising from these terms or our services shall be governed by the laws of Slovenia, and you consent to the exclusive jurisdiction of the courts located in Slovenia.

Before pursuing legal action, you agree to attempt to resolve disputes through good-faith negotiation with Ad Vanguard management.

15. Limitation of Engagement

Ad Vanguard reserves the right to refuse or terminate services if:

• We determine your clinic is not a suitable fit for our services
• Your clinic violates healthcare laws or regulations
• You engage in fraudulent, unethical, or illegal activity
• You fail to pay invoices or comply with these terms
• Your clinic's practices or reputation would negatively impact our brand or other clients

16. Contact Information

For questions about these Terms of Service or to report concerns:

Ad Vanguard
Email: nik@advanguard.agency
Website: https://www.advanguard.agency

These Terms of Service represent the entire agreement between you and Ad Vanguard regarding our services. If any provision of these terms is found to be unenforceable, that provision will be modified to the minimum extent necessary to make it enforceable, and all other provisions will remain in full effect.